Have you lost a lot of money on pay per click? You look at your sales
stats and find out that your PPC campaigns have generated
zero sales. Or are you a newbie who wants to try pay per
click, but you have minimum budget and you fear you lose
your money.
Today, especially if you're an affiliate, pay per click
can be risky business. In fact, if you don't know how to do
it right, your chances of losing money is quite high!
I give you a trick you can use to make money on pay per
click.
If you have been sending customers to merchant's site
through your direct affiliate link and see no sales, you
should change your approach. Even if you make some sales, I
suggest you do it differently.
You must have heard this before: "Money is in the list"
What I suggest is you build a lead capture page and send
your PPC traffic there. No selling, just subscription form!
You will do the selling with your follow up messages.
Doesn't sound powerful? If you do it right, you can have
up to 50% of people visiting your site subscribed to your
list!
But I said you have to do it right. Just go and see how
other people have built their landing pages and write down
ideas you come up for your own lead capture page. You can
offer free e-course or e-book. Basically you want to trade
their email address for information, And believe me, more
value you give, more powerful your lead capture page is.
When you have your lead capture pages set up, send in the
pay per click traffic and watch the miracle happen!
With this method you are able to build huge opt-in list
in minimum time. And remember, when you have the list, you
can create money on demand.
Still, before you launch your PPC campaign, I suggest you
learn, at least the basics, of pay per click advertising.